Imago Techmedia Ltd is registered in England and Wales under Company No. 04865455. VAT No. GB 843 8456 01
Registered Office: Bedford House, Fulham Green, 69-79 Fulham High Street, London, SW6 3JW, United Kingdom
Business Address: Imago Techmedia, 2C Bedford House, Fulham Green, 69-79 Fulham High Street, London, SW6 3JW, United Kingdom
Imago Techmedia is a subsidiary of Clarion Events Limited
Wes Durow has more than 20 years of experience enabling global companies to create and build sustainable and differentiated brands. Possessing deep experience across the telecom sector, Wes offers Mitel unique category insights on cloud-based, real-time communications for both enterprises and service providers. As Chief Marketing Officer, Wes is responsible for driving Mitel’s marketing and communications initiatives to expand brand consideration levels and directly contribute to the company’s growth objectives.
Wes joined Mitel in April 2015 and previously served as Vice President of Global Marketing for Sonus Networks where he oversaw their marketing, inside sales, and training functions. Prior to Sonus, Wes was Chief Marketing Officer at Fonality, where he focused on accelerating the adoption of Unified Communications in a Software-as-a-Service model. As Vice President and General Manager of Global Marketing for Avaya, Wes guided the company marketing initiatives on a worldwide basis post their 2009 acquisition of Nortel’s enterprise division. Wes spent more than a decade with Nortel in a number of leadership roles, including end-to-end marketing, go-to-market, and strategic planning for their enterprise business. Wes began his career in advertising helping build brands for market-leading companies, including American Airlines, Pace Picante Sauce, NationsBank (now Bank of America), The Dial Corporation, and GTE (now Verizon).
Wes earned his master’s degree in Advertising from Northwestern University and his bachelor’s degree in Marketing from the University of Northern Iowa.
Wes Durow Seminars
Giving Machines a Voice Wed 16th May 13:40 - 14:10
Giving Machines a Voice
One of the most exciting aspects of the evolving customer experience landscape is the ability to harness cloud fueled machine-enhanced communications. Like data analytics before it, machine-learning technologies and AI can help to deliver a much higher level of personalization and efficiency to customer transactions and interactions. A recent Mitel survey conducted across six countries and 2,500 IT decision-makers found businesses almost universally see machine-based technologies as a significant value-add in delivering a more personalized customer experience. Discover why giving machines a voice is becoming a central pillar of developing a world-class customer experience for progressive organisations.
Time / Place
Wed 16th May 13:40 to 14:10
Customer Contact & AI